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.The IABC Code is published in the association’s annual directory, TheWorldBook of IABC Communicators.The association’s monthly magazine,Communication World, publishes periodic articles dealing with ethical is-TLFeBOOK214APPENDIXsues.At least one session at the association’s annual conference is devotedto ethics.The international headquarters of IABC, through its professionaldevelopment activities, encourages and supports efforts by IABC studentchapters, professional chapters, and districts/regions to conduct meetingsand workshops devoted to the topic of ethics and the IABC Code.New andrenewing members of IABC sign the following statement as part of their ap-plication: “I have reviewed and understand the IABC Code of Ethics for Pro-fessional Communicators.”As a service to communicators worldwide, inquiries about ethics and ques-tions or comments about the IABC Code may be addressed to members ofthe IABC Ethics Committee.The IABC Ethics Committee is composed of atleast three accredited members of IABC who serve staggered three-yearterms.Other IABC members may serve on the committee with the approvalof the IABC executive committee.The functions of the Ethics Committee areto assist with professional development activities dealing with ethics and tooffer advice and assistance to individual communicators regarding specificethical situations.While discretion will be used in handling all inquiries about ethics, absoluteconfidentiality cannot be guaranteed.Those wishing more informationabout the IABC Code or specific advice about ethics are encouraged to con-tact IABC World Headquarters (One Hallidie Plaza, Suite 600, San Francisco,CA 94102 USA; phone, 415-544-4700; fax, 415-544-4747).THE SEATTLE TIMES: NEWSROOM POLICIESAND GUIDELINESJanuary 29, 1999The following are standards of professional conduct for a Seattle Timesstaff that already conforms to high standards of journalistic integrity.These standards set forth guidelines of honorable conduct.They cannotcover every circumstance or answer every question involving professionalconduct.But the guidelines set the tone for what’s expected of everyone inthe News and Editorial Departments.Editors should make sure that free-lancers whose work appears in The Times are not in violation of our policies.Staff members covered by the Guild Agreement are not to engage in outsideactivities which (1) consist of or include services performed for any me-dium in competition with The Times, (2) exploit their connection with TheTimes, or (3) are performed for any noncompetitive employer to the embar-rassment of The Times businesswise.These guidelines are intended to clar-TLFeBOOKMEDIA CODES OF ETHICS215ify the provisions of that Agreement.Should there be any conflict betweenapplication of these guidelines and the Guild Agreement, the Guild Agree-ment shall prevail.Any dispute as to application of these guidelines to staffmembers covered by that Agreement shall be resolved pursuant to theGuild Agreement.General standardsFundamental for staff members of The Times is the obligation to performtheir duties as the professionals they are.Interpretation of what conduct isappropriate in any particular situation is based upon professional responsi-bility.In no instance shall individual interests conflict with or appear toconflict with staff members’ professional duties at The Times.The integrityof this newspaper evolves from the integrity of each member of the staff.Each of us is to avoid impropriety, conflicts of interest or the appearance ofimpropriety or conflicts of interest.Misuse of employee statusStaff members should not use their connections with The Times to receiveany benefit or advantage in commercial transactions or for other personalgain.Example: It is improper to use The Times stationery to write a personalcomplaint to a merchant or public agency.In a personal complaint situationor business transaction, avoid any implication that you are acting for TheTimes or threatening to use your newspaper connections for personal gain.Employment and outside interestsThe first obligation of staff members is to perform the duties for which theyare employed by The Times.Any outside employment should not put the staff member in a possible con-flict of interest.In any such other employment, a staff member’s title or as-signment at The Times is not to be exploited.There is a risk of conflict of interest or the appearance of such conflict of in-terest in work in publicity or public relations, whether paid or unpaid, in in-volvement in boards of directors, committees, etc., even of charitable and/or social-welfare organizations, or in accepting appointments to boards andcommissions having to do with public policy [ Pobierz całość w formacie PDF ]
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